FINRA Notice 15-50


Effective Date: June 6, 2016

The SEC approved amendments to FINRA Rule 2210 (Communications with the Public) to require each of a member firm’s websites to include a readily apparent reference and hyperlink to BrokerCheck on (1) the initial Web page that the firm intends to be viewed by retail investors, and (2) any other Web page that includes a professional profile of one or more registered persons who conduct business with retail investors.

The rule amendments become effective June 6, 2016.

See the attached pdf, for the full text:

pdf FINRA_Notice_15-50.pdf